Why Change Leadership and not Change Management?
Change Management is the term that most people have heard and use. It speaks about the basic tools and methods to keep a change under control.
Because we work on intractable problems, we need something stronger to deal with complex uncontrollable forces — Change Leadership.
Change Management focuses on changing the behaviour of things, objects. This is easy to control since “hard” stuff does not have a human brain.
Change Leadership focuses on changing people behaviour. This is not easy to do since people will behave differently depending on positive and negative consequences received. You can only control your own behaviour, not someone else’s. You therefore must lead people using influence.
- Management is formal authority. Leadership is moral authority.
- Management is about Power. Leadership is about Influence.
- Under Management, people typically “have” to do it. Under Leadership, people “want” to do it.
- Managers deal with things, objects, the “hard” stuff. Leaders deal with people, the “soft” stuff.
What’s required to move People off the
A Change Leadership plan to support the execution of a business strategy can be broken down into 5 key success factors:
- Create a heartfelt need for change (what’s in it personally for me?)
- Draft and publish the future vision (where are we collectively going?)
- Start off on the right foot (who does what, when and how?)
- Build confidence that the change can be achieved (Do we really believe we can do this?)
- Ensure impacted stakeholders are involved (Who all needs to be engaged?)
Omitting a success factor provides valid reasons for maintaining the Status Quo. If you want a positive change to occur (who doesn’t), don’t neglect any success factor.
In contrast to being “Top-down”, our Change Leadership plan starts with “Inside” – each stakeholder’s heart, head, stomach, and spirit. From this core we expand outward – internal teams, departments, company. In parallel we engage impacted externals such as suppliers, partners, agencies, communities, society.
Blog: Manage things, Lead people